After graduation I moved to California with nothing but a dream that sounded ridiculous to everyone but me. My employer offered me an unused office, and in 2005 The OC Recording Company opened its doors — minimal gear, few contacts, and an engineer who was still learning on the job. My first client was a rapper from Boston who had just moved to Orange County. Together we produced records featuring AZ and Royce da 5’9″, he landed a deal, and word started to spread. Within two years I was booked weeks out, reinvesting every dollar back into the studio.

Every studio you have ever admired started as an empty room with one person who refused to quit.

The People in the Room

A recording session is a collaboration between four core roles, and understanding how they interact will define your career more than any piece of gear.

The Artist needs an environment that brings out their best performance. I have seen a vocalist with no formal training walk into the booth and deliver a take so raw that every person in the control room stopped talking. I have also seen classically trained singers freeze up because the headphone mix was wrong. Your job as an engineer is to create the conditions for greatness — the right monitoring level, zero latency, a comfortable room temperature, and honest feedback when a take is not working.

One tip that took me years to learn: if a singer is pitchy, do not reach for Auto-Tune first. Adjust the headphone volume. If they sing flat, reduce the volume and cut bass frequencies in their mix. If they sing sharp, increase the volume and add more low end. The headphone mix is one of the most powerful performance tools you have, and most engineers ignore it.

The Producer hears the finished record before it exists. The first time a producer told me to scrap an entire day’s work and start the beat over from scratch, I thought he was out of his mind. By the end of the session, the new version was ten times better. A great producer evaluates six things in every take: songwriting, emotion, energy, enunciation, rhythm, and pitch. If you are both the engineer and the producer — which is increasingly common — you need to wear both hats without letting one dominate the other.

The Engineer is the technical backbone. I once watched an experienced engineer fix a mix that three other people had given up on. He did not add a single plugin. He adjusted the gain staging, fixed a phase issue on the bass, and high-passed three tracks that were cluttering the low end. Fifteen minutes. That is the difference between knowing the tools and understanding what they do.

The Songwriter is often the quietest person in the industry and frequently the wealthiest. Some of the biggest names in music are writers you have never heard of. Their words and melodies drive every radio station, streaming playlist, and sync placement. If you contribute to a song’s composition, get a split sheet signed before the session ends. Not after. Not when it blows up. Before anyone leaves the studio. I cannot stress this enough.

How Money Actually Works

This is the part they do not teach in most audio programs. There are two copyrights in every song: the composition (PA) and the sound recording (SR). They generate different revenue streams, they are owned by different people, and confusing them will cost you money.

The composition generates mechanical royalties (paid when the song is reproduced), performance royalties (paid when it is broadcast or performed live), synchronization royalties (paid when it is used in film, TV, or ads), and digital royalties from streaming platforms. These are typically split between the songwriter and the publisher.

The sound recording generates sales revenue and is usually owned by whoever financed the recording — often a label, but increasingly the artist themselves. Producer royalties typically range from 1–5% of the retail or wholesale price.

The engineer is usually paid per project or per hour as work for hire and does not receive royalties. This is safer but less lucrative. Hopefully, one day the engineer royalty will be as common as the artist and producer royalty.

The single most important financial decision you will make in your career is whether to retain your publishing. A major publishing company can offer a tempting advance, but signing over your PA copyright means giving up a perpetual revenue stream for a one-time payment. Think very carefully before doing this.

The Traits That Matter

The traits that separate successful audio professionals from everyone else are not technical — they are personal. Show up early. Finish on time. Keep your word. Protect your client’s confidentiality. Be upfront about costs. Never release work you are not proud of. And above all, maintain your integrity — your reputation is the most valuable thing you own in this business.

Talent gets you in the door. Character keeps you in the room.

This post is adapted from Chapter 1 of In the Studio: Audio Engineering & Music Production Techniques — a 468-page textbook covering the complete recording, mixing, mastering, and business workflow. Coming soon from The Forum Press.

The post It Started in a Closet: What Nobody Tells You About Building a Studio Career appeared first on The OC Recording Company Blog.

From Asaf: Graduated Taft Law School with honors Magna Cum Laude, but the grind don’t stop! Time to prepare for the February California Bar. See y’all on the other side! Happy Holidays and to a prosperous 2022…let’s go! Shout out to my photographer and study buddy Miss Kira Shimoni Fulks

The post Asaf Fulks Graduates Law School with Honors appeared first on The OC Recording Company Blog.

Go IN THE STUDIO with Asaf Fulks at The OC Recording Company in Orange County, California and compare the legendary Neve 1073 and Aurora Audio GTQ2 preamps using Shure SM7B microphones. Asaf and Yakira Shimoni Fulks rerecord vocals from their single 13th Sphere now playing at: https://youtu.be/s_PD8q3lS2c

The results are in — post a comment with your winning choice!

IN THE STUDIO you will develop the skills needed to succeed in the professional world of audio engineering and music production. This 20 week program offers a unique combination of private instructions and ‘hands-on’ experience in our state-of- the-art studios. You will study our exclusive curriculum, complete your internship and develop your portfolio during the program. Build your connections and attend a school near the heart of the entertainment industry.

Discover the secrets of the pros, work one-on-one with industry professionals, shadow ‘live’ recording sessions and produce your own projects in our studios. Not only is our school the best preparation for success as a professional audio engineer, but the most affordable as well. Whether you are pursuing a career as an audio engineer and music producer, or want to improve your expertise IN THE STUDIO is the place for you!

The post In the Studio with Asaf Fulks – Neve 1073 vs Aurora Audio GTQ2 [13th Sphere] appeared first on The OC Recording Company Blog.

Rockin’ n’ rollin’ with the one ‘n only Jimmy Richardson at #ocrecording! Mastering his new record with Asaf Fulks in the studio at OC Recording! Last name ever, first name greatest, middle name #rockstar 

#rocknroll #kirasart #studioswag #peace

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International student Courtney Hahm enrolled in our #audioschool six months ago knowing nothing about audio engineering and music production. She took it upon herself to fulfill her dream of learning to professionally produce music. With the help of #inthestudio with Asaf Fulks she made it happen.

Not only is she now an #ocrecording certified engineer and producer, she is Waves Audio certified and just uploaded her new single TOUCH MY EYES to YouTube! She wrote, performed, produced, recorded and mixed the record using Pro Tools and Maschine. Plus she helped create the music video. Beautiful song, voice and final project — wow! We are super proud and see continued success in this star going forward.  #Congratulations on #Graduation 

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The post SKYY HIGH SUNDAYS: In the studio with Memo Skyy, Riddlez and Kira Fulks appeared first on The OC Recording Company Blog.

https://youtu.be/-D_QEU9pTFM

https://youtu.be/IKXsyUvcwv0

Day 2 from LuLu…

We have been working hard in the studio for you guys on a new song called #outoftune
Thank you @ocrecording @asaffulks for your amazing magic as producer and engineer!! And huge shout out to @dukeshoman for your great camera energy today in the studio!! I can’t wait to share the behind the scenes with you guys!! #trusttheprocess  .
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#motivation #business #entrepreneur #lifestyle #inspiration#entrepreneurship #marketing #love #money #goals #life #successful#instagood #fitness #entrepreneurs #hustle #entrepreneurlife #inspire#entrepreneurlifestyle #businessowner #makemoney #luxury #quotes#happy #successquotes #startup #businesswoman #photography

 #newmusicalert  Our homegirl LuluBeatz on the streets with that new hit! Her latest single and music video #wholecrew is #np at YouTube Recorded, mixed, mastered and co-produced by Asaf Fulks at #ocrecording  Let’s gooooooo crewwwwwwww 

https://youtu.be/lFOiqzvmKdQ

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